Wendy’s has announced an exciting promotion in celebration of the NCAA Division I Men’s Basketball National Championship Game. On April 7, 2026, the fast-food chain will give away free Small Hot & Crispy Fries and a Small Chocolate or Vanilla Frosty to customers at participating locations across the United States.
This offer is part of Wendy’s partnership with the NCAA as the Official Dunks partner, which has become a tradition during the March Madness tournament. The promotion is unlocked by the first dunk during the championship game, a moment that fans eagerly anticipate each year.
In a statement, Wendy’s declared, “WE HAVE A DUNK 🚨, that means all of America gets free small fry and Frosty on April 7th.” This announcement comes after the Michigan Wolverines secured their victory against the Connecticut Huskies in the championship game, marking a significant achievement for the team.
The free items will be available in-restaurant and drive-thru only, with no purchase necessary to receive the fries and Frosty. However, the offer is limited to one free Small Fry and Small Frosty Classic per person, and it will only be available while supplies last.
Wendy’s, founded in 1969, has a long-standing history of engaging with sports fans and promoting fun initiatives during major sporting events. Each year, the NCAA serves approximately 520,000 student-athletes, making this promotion a way to connect with a large audience.
As the excitement builds for the upcoming promotion, observers are keen to see how many fans will take advantage of this offer. The combination of free food and the thrill of the championship game is expected to draw significant crowds to Wendy’s locations.
Overall, Wendy’s continues to leverage its partnership with the NCAA to create memorable experiences for customers while celebrating college basketball’s biggest moments. This promotion not only highlights the fun of March Madness but also reinforces Wendy’s commitment to engaging with its community.
Details remain unconfirmed regarding the exact number of locations participating in the promotion, but fans are encouraged to check with their local Wendy’s to ensure they can enjoy this special offer.