V, a member of the globally renowned K-pop group BTS, launched his TikTok account @tete_kimv on March 13, 2026. This move comes as TikTok has increasingly become an essential promotional platform for K-pop artists. V’s previous Instagram account holds Guinness World Records for follower growth, setting a high expectation for his new social media venture.
In a remarkable display of popularity, V gained 3.5 million followers in just three days, despite not posting any content on his account. His rapid ascent began with an impressive 434,000 followers within hours of the account’s launch, and he reached 1 million followers in under 24 hours. By March 15, V’s follower count stood at approximately 3.3 million.
The ARMY, BTS’s dedicated fanbase, played a crucial role in this surge, as multiple entertainment outlets noted, “The ARMY rushed in, pushing the account past 1 million followers in under 24 hours and later to 3.5 million, even without a single post.” This overwhelming support highlights the strong connection between BTS members and their fans.
In addition to V’s TikTok success, BTS is set to make their first U.S. performance in nearly four years on March 23, 2026, and their new album ‘Arirang’ is scheduled for release on March 20, 2026. The group will also embark on an extensive 82-date world tour starting April 9, 2026.
As the K-pop industry continues to evolve, TikTok has emerged as a vital tool for artists. Sunghoon, a fellow K-pop artist, remarked, “If our new song trends on TikTok, it means many people are enjoying it, so I hope our music becomes popular there.” This sentiment reflects the broader trend of artists leveraging social media to enhance their reach.
KC You, a music industry expert, emphasized the importance of TikTok, stating, “For artists, TikTok is no longer optional. It has become an essential channel for promoting new music and building a global fan base.” This underscores the platform’s role in shaping the careers of contemporary musicians.
As V continues to build his presence on TikTok, observers are keen to see how this will impact his music career and the upcoming activities of BTS. The group’s return to the stage and new album release are highly anticipated events that could further amplify their global influence.
Details remain unconfirmed regarding any specific content V may post on his TikTok account in the future, but the current trajectory suggests a promising start for the artist on this popular platform.